Polman Sun Protection

Over de klant

Polman family business

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Polman Zonwering is a family business that, you guessed it, specializes in sun protection. For years, their success came from offline marketing: flyers in the mailbox and big signs along the highway. But there was one problem. Although new customers came in every month, it wasn't predictable and more importantly, it wasn't scalable.

The website had not been updated for years and the quote process ran via a webshop, which could actually scare away potential customers. So it's time for a new approach.

Wat we deden

New website and targeted ads

After the photo shoot was completed, we started working on the website. We built a conversion-oriented website in Webflow, completely in the corporate identity and provided with SEO-optimized texts. For each type of awning, we created a separate landing page with a unique quote form, so that visitors could make a targeted request.

The website was built in such a way that pages could be easily modified and new services added within a few minutes. In addition, we set up targeted search campaigns in Google, where each ad referred to a specific landing page. For visitors who did not want to make an immediate request, we also set up social media campaigns to reach previous website visitors again via retargeting.

Vertrouwen in cijfers

Wat bracht de samenwerking?

New customers in 30 days

Leads in 30 days

A good feeling about DigiSwift from the first moment and my website pays for itself in 1 month.

Jeroen Polman

Co-owner

Het resultaat

15 requests in the first week

Since the campaigns started, requests have been coming in. In addition to the requests that come via offline marketing, new requests are received daily via online advertisements. The costs per request are around €15 and the website converts by 11%. Both we and the customer are extremely happy with this result. Time to scale up and look at other channels.

Sfeerimpressie